The Idea Program Toolkit

Practical guides and ready-to-use templates for every stage of your idea program. No theory. No 40-page ebooks. Just the stuff you can open Monday and use by Friday.

Most innovation resources tell you what good looks like. These tell you what to actually do. Each guide in this library is built around a specific problem you are probably dealing with right now: writing a challenge that gets relevant ideas, evaluating 100 submissions without losing a weekend, giving feedback that keeps people engaged instead of pushing them away. Pick the one that is most urgent and start there.
stage 1

Before you launch

Get your campaign set up properly. The decisions you make before anyone submits an idea will shape everything that follows.

stage 2

While the campaign is running

Keep participation high without extending deadlines, chasing people, or bribing anyone.

stage 4

After the decision

Close the loop with everyone who participated. This is the part that determines whether your next campaign works.

stage 5

Proving it's working

Measure what matters, report what's real, and make the case to leadership without overselling.

bonus

When something feels off

Start here if participation is dropping, implementation is stalling, or you cannot figure out why the program is not producing results.